Alasdhair Willis, why British men are simply the best dressed in the world!

A successful publisher in his own right and married to the fashion world's hottest female designer of the moment, the One and only irrepressible Stella McCartney. Alasdhair Willis is my new style crush! 

Its not difficult to see what atracted McCartney to Willis, who is father to her four children. So smitten am I by my new style crush I would actually go so far as to say that as a family they actually rival the fabulousness that is "Brand Beckham". But I can't help but appreciate his sense of dress above hers. Sartorial, sexy and suave, Willis seems to out dress his designer wife at every turn. He is effortless and chic and does dressed down so much better than he does dressed up, that said he can still glide into a night time tux look with little effort and maximum impact. A match made in heaven it would seem as Stella McCartney has built her career on making women look amazing with as little effort as possible.

 It's very interesting to me that he represents exactly what McCartney has taken years to perfect with her own brand of "casual and easy dressing, with a sharp tailored edge", me wonders if he is the one doing the influencing? Food for thought... Stella puts her aesthetic down to having four kids, a full time job and numerous other highly publicised design collaborations such as the british Olympic kit and the long running relationship she has had with Adidas. All factors to consider when you really break down what it is she is trying to portray as a fashion designer. Easy, 9 to 5 workwear-come-evening wear, a wardrobe full of beautiful basics, exquisitely cut blazers and a pared down red carpet look. A coming of age it seems for her as the winner of this years designer of the year at the British Fashion Awards. But where's the award for Alasdhair?? In my opinion he has been achieving the "Stella" look for years, something that has taken the fashion world until the last few seasons to fully embrace. In a fashion world that is being ruled by the minimalistic approach, I'm here to award Alasdhair Willis my new "Favourite Style Icon Award" for May. Doing wonders for mens fashion, where was he when GQ did there best dressed list? Check him out in this very cool shoot he did with The London Even Standard last year.